fbpx

Schweppes Activation

THE CHALLENGE
To create activations and experiences of the Schweppes brand within the Hippodrome of Rio de Janeiro for a 3-day event. Athina Onassis Horse Show is the largest equestrian event in Brazil that contains equestrian entertainment , fashion, music and gastronomy.

 

THE BRAND
It is daring, elegant and social. Schweppes is a brand belonging to Coca-Cola Company.

 

THE PROJECT
The project included the creation phase, approval to the owner of the brand, meeting with the architecture team and installation monitoring.